Coole Swan
Graphic design and branding studio building brands with purpose & personality
We create thoughtful brands, campaigns, websites and presentations for ambitious businesses who believe great design should feel as good as it looks. Independent by choice, collaborative by nature, we're a small graphic design and branding studio creating work with clarity, character and lasting impact.
FEATURED WORK
We help brands show up clearly, consistently, and creatively - online and in the real world.
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Building distinctive identities that people remember.
- Logo design - Memorable, versatile marks designed to work everywhere
- Naming - Names that are simple, distinctive and on-brand
- Tone of voice - Defining how your brand speaks and connects
- Brand guidelines - Practical guidance for using your brand confidently in the real world
- Visual identity - Cohesive design across colour, pattern, type and imagery
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Connected campaign creative designed to work across digital channels.
- Campaign creative - A strong visual direction connecting every digital touchpoint
- Paid ad design - High-impact creative for Meta, Google and other digital placements
- Organic social content - Recognisable content and repeatable formats for everyday communications
- Email & website creative - Connected layouts and assets that carry the campaign beyond social
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Helping you communicate ideas with clarity, confidence, and impact.
- Presentation designs - Professionally designed decks that keep audiences engaged and make complex ideas easy to follow.
- Pitch decks - Persuasive, strategically structured presentations designed to build confidence and win new opportunities.
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Bringing your brand into the real world.
- Print design - Editorial, marketing and out of home branded materials
- Packaging design - Packaging that stands out and feels intentional
- Signage & wayfinding - Clear branded information designed around physical spaces
- Branded assets - Gantries, medals, merchandise, apparel and large-format graphics
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A dependable creative partnership for brands that need continuity and capacity.
- Creative direction - Ongoing oversight that keeps campaigns and everyday communications connected to the wider brand
- Monthly design support - A clear rhythm for briefs, priorities and approvals across changing marketing needs
- Cross-channel delivery - Consistent creative across social, digital, presentations, print, packaging and events
BRANDS WE'VE WORKED WITH

