Coole Swan
Building brands with purpose & personality
We create thoughtful brands, campaigns, websites and presentations for ambitious businesses who believe great design should feel as good as it looks. Independent by choice, collaborative by nature, we're a small studio creating work with clarity, character and lasting impact.
FEATURED WORK
We help brands show up clearly, consistently, and creatively - online and in the real world.
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Building distinctive identities that people remember.
- Logo design - Memorable, versatile marks designed to work everywhere
- Naming - Names that are simple, distinctive and on-brand
- Tone of voice - Defining how your brand speaks and connects
- Brand guidelines - Practical guidance for using your brand confidently in the real world
- Visual identity - Cohesive design across colour, pattern, type and imagery
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Designing seamless experiences across screens.
- Website design & build - Custom websites that look sharp and perform
- Email design - Clean, effective designs that people actually read
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Creative-led content and campaigns designed to capture attention and drive engagement.
- Paid ad design - High-impact ad creative designed for performance across Meta, Google, and digital platforms. We create scroll-stopping visuals and campaign assets tailored to your audience and objectives. Paid media management can also be arranged through our trusted specialist partners.
- Organic Social content - Branded social content designed to engage your audience, strengthen your brand presence, and keep your channels active and consistent.
- Campaign creative - Cohesive visuals and messaging for launches, promotions, and seasonal campaigns across social platforms.
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Creating bold visuals for high-impact moments.
- Sports event branding - End-to-end design, from identity and marketing through to wayfinding, gantries, medals and merchandise
- Event signage - Large-scale graphics designed to work seamlessly in physical spaces
- Campaign creative - A strong visual direction that carries from launch to event day
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Helping you communicate ideas with clarity, confidence, and impact.
- Presentation designs - Professionally designed decks that keep audiences engaged and make complex ideas easy to follow.
- Pitch decks - Persuasive, strategically structured presentations designed to build confidence and win new opportunities.
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Bringing your brand into the real world.
- Print design - Editorial, marketing and out of home branded materials
- Packaging design - Packaging that stands out and feels intentional
BRANDS WE'VE WORKED WITH


